Honestly, I think it was the name of the deck itself that might have failed to pique my interest. It just didn't sound like it was "about" anything; all I knew was that it was created by someone named Paulina.
But then I started looking at her artwork online, and I was smitten.
I'm really blown away by her attention to detail, her use of muted colors, and the fact that she didn't take the easy way out and create any simplified cards for the minor arcana. Each of the 78 cards could stand on its own as a masterpiece.
Drawing on time she spent in New Orleans, Paulina borrowed the flavors of Mardi Gras and the Victorian costume era as her inspiration for the "aesthetic feel" of the deck. As such, there's nothing really "deep" about this deck, as there is with some others. The charm of this deck, to me, lies in its subtlety, elegance, and just pure "beauty." I can tell she even put a lot of thought into choosing the typeface for the cards.
Though I do like the size of this deck for its ease in shuffling, I happen to think the artwork would have been more ideally suited to over-sized deck dimensions, similar to the Druid Craft Tarot, for example. There is just so much detail on these cards, I'd have loved to see them in a larger format. True, Paulina does offer print renditions of the cards, but you can't shuffle those...it's just not the same.
I also like the fact that Paulina used the Rider Waite deck as her reference for the line-up of the cards, suit names, and general meanings. There's nothing complicated about this deck, which makes it easy to get acquainted with quickly. I'm already building a rapport with it after owning it for only a couple hours.
Double thumbs-up to you, Paulina. Sorry I passed you by for so long. Really, it was just the name. I see you have a title for your upcoming deck: The Joie De Vivre Tarot. See now that title caught my interest right away. I'm on the edge of my seat already...just waiting for it...